Data Visualization · Website & Brand Design · Since 2023

Complex data.
Clear stories.
Better decisions.

Data visualization, website design, and brand planning by Bill Lee. Making information easier to explore and understand.

View work Get in touch

A way of seeingRelationships · Patterns · Clarity

From individual inputs to a clearer picture. Conceptual illustration.

BigPlan DesignIndependent thinking. Clear direction.01 / Introduction

01 / Focus

From the big picture
to the smallest detail.

Data visualization · Website design · Brand planning

Data visualization

Turn complex information into clear visual structures that people can explore, compare, and understand.

Website design

Bring structure, visual direction, and thoughtful interactions to the website experience.

Brand planning

Define a brand’s direction and how it presents itself across its digital presence.

02 / In the making

Stock Research
Workflow.

A research workflow that brings requests, financial data, and background material into structured reports for human review.

In development

From a question to a research report.

Research request
Financial data & context
Claude analysis
Report & human review

The starting point: A research request, a company to study, and optional background notes.
The workflow: Gather financial data, analyze the supplied material, and organize findings into a report.
Claude’s role: Analyze source material and draft structured research reports for human review.
Current stage: Moving from personal testing toward an offering for external users.

Built by BigPlan Design. Public access is in preparation.

Product preview

See the connections.
Explore the industry.

An industry supply-chain explorer in development. Organize industry stages, follow upstream and downstream relationships, and explore one node at a time.

Industry ExplorerSimplified preview · Sample data

01 Upstream

02 Midstream

03 Downstream

SelectedUpstreamDownstream

Recreated from the product’s interaction structure with fictional companies and simplified relationships. This is a design preview, not the live application.

03 / Selected work

The work speaks.

Smart home control

SMARTVILLE

Scene selection for everyday home settings.

Health & weight management

FitMi

A dashboard bringing nutrition, progress, and daily records together.

Activity tracking

LOCOMO

Event details with dates, location, and participation information.

04 / About

A designer’s eye.
A builder’s curiosity.

I’m Bill Lee, a digital product designer based in Taiwan. My specialty is data visualization. I started BigPlan Design in 2023, taking on website planning, website design, and brand planning projects.

Experience in Figma and AI product design.

05 / Contact

Let’s make
the next big plan.

service@bigplandesign.com

Bill Lee · TaiwanStart with a conversation.